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DEMAND
GENERATION
IN-A-BOX

Introducing Demand Generation in-a-Box by Harte Hanks, your all-in-one solution designed to supercharge B2B lead generation and opportunity creation. Our integrated approach seamlessly combines cutting-edge services and technologies, empowering sales and marketing teams within SMB companies to efficiently generate, nurture, and convert high-quality leads. This comprehensive solution ensures that your business remains competitive and thrives in a rapidly evolving market.

 

Get started with Demand Generation in-a-Box

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A NEW MODEL FOR GROWTH

At Harte Hanks, we believe demand generation is a team sport, thriving on the seamless collaboration between marketing and sales. When these teams work in harmony, they orchestrate every element of the customer journey, from building awareness to closing deals, ensuring a cohesive and powerful strategy that drives success.

On-Demand Expertise

Maximize your
marketing impact
without stretching
your resources

Maximize your budget and utilize our expertise for impactful demand gen even with limited resources

Precision Audience Targeting

Reach the right audience at the
right time

Optimize your marketing to target ideal customers, boosting efficiency and ROI while cutting waste

Insight-Powered Arsenal

Harness the power
of data and tech
to outmaneuver competitors

Empower SMBs with advanced tools and quality data for a competitive edge and precise targeting 

Demand-Driving Enablement

Effectively
convert leads
into revenue

Enhance sales, nurture prospects, and boost engagement across the customer journey

AN ARSENAL OF CAPABILITIES TO DELIVER DEMAND

Growth teams can now tap into the full power of key capabilities, on-demand. Confidently attract customers with high-impact creative and user-friendly web experiences, or fine-tune targeting with intent-based data and effective sales outreach to drive leads, boost conversions, and maximize ROI.

PRICING PACKAGES

Growth teams can now tap into the full power of key capabilities, on-demand. Confidently attract customers with high-impact creative and user-friendly web experiences, or fine-tune targeting with intent-based data and effective sales outreach to drive leads, boost conversions, and maximize ROI.

Digital Essentials $20K /month
Prospecting Essentials $25K /month
PRO $37.5K /month

Digital Essentials

Essential intelligence & digital prospecting to generate awareness and demand

Strategy, Orchestration & Optimization
Foundational Data Package (Account & Prospect data plus Intent Topics)
Marketing data hub and best of breed marketing tech
Foundational Digital Content Package (Ads, Emails & LPs)
Media Buy, Management & Optimization across multiple channels
Enhance your experience with our range of premium add-ons, available for an extra charge. Our selection includes, but is not limited to, extra data,
more SDRs, bespoke or repurposed content, and additional options for paid media.

 

ACCELERATE YOUR GROWTH JOURNEY WITH DEMAND GENERATION IN-A-BOX

Our seven-week launch timeline for the Demand Generation program ensures rapid deployment, strategic planning, and seamless execution to drive immediate results and sustained success.

Week 1 - Capacity Planning Session
Kickstart your Demand Generation project with our rigorous capacity planning session, meticulously designed to align resources, set clear objectives, and ensure seamless execution from inception to success.
Week 2 - Statement of Work, Contracts Agreed and Signed
Initiate your project confidently with our streamlined process for drafting and finalizing the Statement of Work, ensuring all parties are in alignment and contracts are signed for a smooth journey ahead.
Week 3 - Audit Review and Strategy Plan Creation
Begin your Demand Generation journey with a thorough audit review and strategic plan creation process, meticulously crafted to assess your current landscape and lay the foundation for targeted growth initiatives.
Week 4 - Tech, Telephony, Reporting, Campaign and Data Set-Up
Empower your Demand Generation endeavors with our tailored setup services covering tech infrastructure, telephony integration, robust reporting systems, campaign implementation, and data optimization, ensuring a seamless and effective journey toward achieving your objectives.
Week 5 - Meet and Greet with CSM, Build Content and Demand Gen Plays
Jumpstart your marketing initiatives with a personalized meet-and-greet session with your dedicated Customer Success Manager, collaborating to craft compelling content and tailored Demand Generation strategies perfectly aligned with your objectives.
Week 7 - Launch Meeting, Launch Campaign and SDRs
Launch week is here! Set the stage for success with our comprehensive launch meeting, followed by the seamless execution of your launch campaign, bolstered by our dedicated Sales Development Representatives (SDRs) to ensure maximum impact and engagement from the outset.

Frequently Asked Questions

How is this approach better than​ what we are currently doing?

By combining data enrichment, SDR outsourcing,  and marketing services, our approach ensures high-quality leads, efficient follow-up, and targeted campaigns, maximizing lead generation and conversion efforts. 

How do I know this approach​ will work for my business?

Our success with businesses like yours speaks for itself. Using intent-based data, we generate high-conversion leads. Our expert SDR team excels in managing and nurturing these leads, and our marketing strategies are tailored to your industry and goals. We also provide case studies and testimonials from satisfied clients to demonstrate the effectiveness of our approach.

How long will it take for me​ to see results?

Unlike inbound marketing, which can take months to show results, our bundled approach delivers quicker outcomes. With intent-based data enrichment targeting high-quality leads and our SDR team ensuring timely follow-up, clients often see significant improvements in lead quality and conversion rates within a few months.

What kind of support and troubleshooting do you provide?

We provide comprehensive support and training throughout and after the implementation process. Our team ensures your success with ongoing assistance, regular performance reviews, and access to resources and training materials. We're committed to helping you maximize the value of our services and achieve your business goals.

What is the cost of this​ bundled approach?

Our pricing is designed to be flexible and scalable to fit the needs and budgets of SMBs. We offer different packages that can be customized based on your specific requirements. Our integrated approach provides a higher ROI by improving lead quality and conversion rates, ultimately driving more revenue for your business.​

Can I use only one or two of​ the services in the bundle?

While the full benefits of our approach come from the integration  of all three services, we understand that some businesses may want to start with one or two. We offer customizable packages that allow you to choose the services that best meet your current needs, with the option to expand and add more services as your business grows.